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Sunday, December 04, 2011

Video: Silence is consent (campaign ad)

Here's a campaign ad from Mark Reed (R-Ca), which is worth a look. According to my source, Reed is the Republican in the race in CA that gets a lot of attention because it pits Brad Sherman against Howard Berman. Early polls showed Sherman leading, Reed in second and Berman in third.

Let's go to the videotape.



The beginning of the video may look familiar to some of you as a take-off on the 'daisy ad.'
A 1964 Democratic campaign advertisement known as Daisy showed a young girl counting daisy petals, from one to ten. Immediately following this scene, a voiceover counted down from ten to one. The child's face was shown as a still photograph followed by images of nuclear explosions and mushroom clouds. The campaign advertisement ended with a plea to vote for Johnson, implying that Goldwater (who was not mentioned by name) would provoke a nuclear war if elected. The advertisement, which featured only a few spoken words of narrative and relied on imagery for its emotional impact, was one of the most provocative in American political campaign history, and many analysts credit it as being the birth of the modern style of "negative political ads" on television. The ad only aired once, and was immediately pulled, but then was shown numerous times by television stations.
Let's go to the videotape.

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2 Comments:

At 6:03 AM, Blogger Michael said...

please repost the video...
http://www.youtube.com/watch?v=9ch1rq_liTs

 
At 6:04 AM, Blogger Michael said...

Please repost the video...

http://www.youtube.com/watch?v=9ch1rq_liTs

 

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