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Sunday, October 03, 2010

In Brooklyn, Ahava is a big hit

Protesters may have managed to shut down an Ahava store in London, but in Brooklyn the cosmetics are a big hit (Hat Tip: Elder of Ziyon).
In the end, the boycott supporters ended up actually promoting the Ahava products, as Heights residents flocked to Ricky’s with their wallets open.

“I came in when I saw the flags — I think [the boycotters] are absurd,” said Ginger Berman, who bought a tub of Ahava bath salts. “There are so many other big issues to protest, why this?”

The reason, say opponents from Brooklyn for Peace, is that Ahava products use mud from the Dead Sea and other minerals from the West Bank — resources that rightly belong to Palestinians.

Protesters say that the Geneva Conventions is on their side in this millenial Mideast conflict, but Raskin and his crew say that a 1995 agreement between Israel and the Palestinians granted control of a large part of West Bank land to Israel — including the part where Ahava products are made.

Protesters may have outnumbered the supporters of the cosmetics company — including Rabbi Aaron Raskin of Congregation B’nai Avraham on Remsen Street in Brooklyn Heights, who has called the protests anti-Semitic.

Anti-Semitic, perhaps, but great for business. Ricky’s employees said that they sell out of Ahava products every time there is a protest — and there have been others in Manhattan, a neighboring city.

That should be the answer to all the Arab boycotters. Heh.

3 Comments:

At 10:28 PM, Blogger Sunlight said...

I got my first round of Ahava at the store at the Dead Sea. When I ran out, it was "What to do?". I've seen it sold in the malls, but I hate going shopping. Once I figured out what products I like, I've started ordering online instead of going to a store. So, if you want to buy some but don't want to leave your house, BUY it here:

http://www.amazon.com/s/ref=nb_sb_noss?url=search-alias%3Daps&field-keywords=ahava&x=0&y=0

 
At 12:57 AM, Blogger Juniper in the Desert said...

Dear Sunlight, what you say is true but it is important to be SEEN buying the stuff in the shop!

 
At 2:50 AM, Blogger Sunlight said...

JitD - That would be best. However, the $$ for the Ahava enterprise is also beneficial (I've seen it - live and in person!) and they have lovely stuff. I could see myself going to the mall to check out what they have that is new... Anyway, the very very best, for ever so many reasons, would be to be SEEN going to Israel for a visit!! One of the best trips I've ever had. And it is a small country, so if you do the northern loop, you'll forever have pictures in your brain of so much of what is in the news, etc. I want to go back and go to the Negev, which we didn't visit last time... Israelis who fly into where I live say "It looks like the Negev!" I want to go again!

 

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